Exciting news for travelers! Kempegowda International Airport (KIA) in Bengaluru has just unveiled its innovative new loyalty program, Pulse Rewards. This program is designed to transform your airport experience, allowing passengers to effortlessly earn and redeem points across a wide array of services including retail, food & beverage outlets, duty-free shops, lounges, and even through the dedicated BLR Pulse app.
Managed by Bangalore International Airport Limited (BIAL), this initiative ensures that every single transaction you make at participating airport establishments now translates into valuable rewards. Imagine earning 2% back on your spending, with each point equalling ₹1 – making every purchase genuinely more beneficial. Beyond the standard earnings, members can look forward to exclusive perks such as bonus points on their birthdays and anniversaries, VIP access to special events, and bespoke offers from partner brands.
To kick things off, Pulse Rewards is celebrating with fantastic festive promotions for Dasara and Diwali. During this special period, passengers have the chance to earn up to an additional 1,000 bonus points on top of the regular 2% when they indulge in shopping or dining. Be sure to take advantage, as these exciting offers are valid until October 26!
Kenneth Guldbjerg, Chief Commercial Officer at Bangalore International Airport Ltd (BIAL), shared his enthusiasm for the new program: “With Pulse Rewards, we’re injecting an element of excitement and discovery into every passenger interaction. Whether you’re shopping, dining, or simply exploring, you’re constantly earning points. Our goal is to make the airport journey more enjoyable, more engaging, and ultimately, more rewarding. We want our passengers to do more than just pass through; we want them to play, discover, and unlock new experiences with every visit.”
Joining is a breeze! Simply download the BLR Pulse app and complete your registration to immediately begin accumulating and using your points.
And the benefits don’t stop there. Throughout the year, Pulse Rewards will continue to delight its members with a calendar full of exclusive events and promotions. These special opportunities are designed to provide unique experiences and even more ways to earn points. From exciting shopping sprees to delightful dining experiences, every moment spent at KIA is now enriched, ensuring your travels are not merely about reaching a destination, but about savoring the journey itself.