Piyush Pandey, widely revered as the ‘Father of Indian Advertising,’ passed away in Mumbai on Friday, October 24, 2025, after a period of illness. Under his visionary leadership, Ogilvy India ascended to become the nation’s premier advertising agency, renowned for its groundbreaking creativity. Pandey made history as the first-ever Asian jury President for the prestigious Cannes Lions Festival, a testament to his global influence.
Throughout his remarkable 40-year career, he garnered over 1,000 awards, cementing his status as an industry legend. As the former Chief Creative Officer, Worldwide, and Executive Chairman of Ogilvy India, Mr. Pandey was instrumental in reshaping the Indian advertising landscape. He boldly challenged the prevailing Western dominance by championing and popularizing Hindi in ad films and slogans, creating campaigns that resonated deeply with the Indian masses and captivated their imaginations. His innovative approach left an indelible mark on Indian culture and the advertising world alike.
For those interested in delving deeper into his illustrious career, a dedicated video titled ‘Piyush Pandey: The man who defined Indian advertisements’ offers further insights into his transformative contributions.