Get ready for a Super Bowl halftime show like no other! Puerto Rican music icon Bad Bunny has been announced as the headliner for the highly anticipated event in 2026. The global superstar, renowned for his genre-bending music and electrifying stage presence, will bring his unique flavor to one of the world’s most-watched stages.
Bad Bunny, whose real name is Benito Antonio Martínez Ocasio, has consistently topped streaming charts and earned numerous accolades, including multiple Grammy Awards. His selection for the halftime show underscores the growing global influence of Latin music and artists.
In a statement, Bad Bunny expressed his excitement and connection to the moment: “What I’m feeling goes beyond myself. It’s for those who came before me and ran countless yards so I could come in and score a touchdown. This is for my people, my culture, and our history.” This sentiment highlights his pride in representing his heritage on such a massive platform.
This exciting booking comes at a time when Bad Bunny has expressed concerns about touring the United States due to potential issues with Immigration and Customs Enforcement (ICE). While he has had to skip US dates on his current world tour, his performance at the Super Bowl signifies a special exception and a momentous occasion for his fans across the globe.
The NFL’s partnership with Roc Nation, led by Jay-Z, has consistently delivered dynamic halftime shows. Jay-Z himself praised Bad Bunny’s impact, stating, “what Bad Bunny has done and continues to do for Puerto Rico is truly inspiring. We are honored to have him on the world’s biggest stage.”
Bad Bunny’s career highlights include becoming the first all-Spanish language album to reach number one in the US with ‘Un Verano Sin Ti’ and consistently ranking among the world’s most-streamed artists. Beyond music, he has also made strides in acting and is a celebrated cultural figure, known for his activism and advocacy for Puerto Rico.
The Super Bowl halftime show is scheduled to take place at Levi’s Stadium in Santa Clara, California, promising an unforgettable performance from one of the most influential artists of our time.